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WINE NEWS / Survey Shows Italian Whites Most Popular for Summer

Although the love of wine does not die in the summer, it does turn its attention to wines appropriate to the season: a survey has shown that the whites of Friuli Venezia Giulia are most popular, while those of Campania and Alto Adige came in second and third, respectively. Also popular are sparkling wines, and even reds sell well in the hotter months. We can chalk the preferences up to traditional associations: white wine is synonymous with freshness and is generally envisioned with fish on the table. But wine drinkers are realizing that wine varies as much as food: they take great care in how they match their wine and food, yet there is an idiosyncratic tendency both to over-categorize and to generalize too much. Many have broken out of the molds, though, with non-traditional pairings like more flavorful fish dishes with reds. Regardless, the overwhelming attitude is that wine is an indispensable and ideal partner to any good meal and that it is best enjoyed in that context.

Not surprisingly, those who responded to the survey were particularly concerned with the price-quality ratio of their wines (their favorites being the renowned Valentini’s Trebbiano d’Abruzzo and Gravner’s Ribolla Gialla), but their choices also revealed a fondness for niche wines and wines for connoisseurs.

The most cited wines in the survey were as follows: Planeta and Bellavista tied for first place, followed by San Michele Appiano, Ca’ del Bosco, Ferrari, Feudi di San Gregorio, Jermann, Castello della Sala (Antinori), Donnafugata, Berlucchi, Venica & Venica, Argiolas, Livio Felluga, Schiopetto, Mastroberardino, Santa Margherita, Sella & Mosca, Umani Ronchi, and Cantina di Terlano. In short, summer wine drinkers look for white wines from native varietals, and they often break away from the usual, supposedly international choices.


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